Soda with a secret, A soda that does it all

Wednesday, January 13, 2021

It’s time to put soda back on your shopping list. 

Not just any soda, though. A new kind of soda: OLIPOP. OLIPOP is the first clinically-backed beverage that combines the benefits of fiber, prebiotics, botanicals, and real fruit to support your microbiome, digestive health, and immune system. Yep, it really is all that.

With 2-5 grams of sugar per can and absolutely no artificial sweeteners, we made good-for-you taste good, too; our sparkling tonics come in the same nostalgic soda flavors you grew up with (and probably miss) like Vintage Cola, Classic Root Beer, Orange Squeeze and more. But these classics don’t have to just be associated with distant memories of diners and pool parties—they can help you make new memories, too.

Now more than ever, it’s time to give ourselves permission to do what brings us joy—whether that’s spending a night watching a movie or taking a new yoga class online. To eat what gives us comfort—whether that’s a handful of blueberries or a favorite childhood cereal. And of course, to drink what makes us feel good—whether that’s a smoothie or a soda!

In 2021, you shouldn’t have to compromise your health to eat or drink something you enjoy. OLIPOP allows you to satisfy your cravings without sacrificing your health and well-being. Think of us as Soda 2.0: A new era where good soda and good digestive health can be written in the same sentence. 


Benefits of drinking OLIPOP

After 18 months of R&D, including collaborating with some of the world’s leading microbiome researchers, OLIPOP was born. Grab a can, take a look at the label, and you’ll see that every OLIPOP flavor contains something we like to call OLISMART: a proprietary blend of eight plant-based ingredients that we carefully selected for their digestive health benefits.

We want to give you a behind-the-scenes peek at the benefits we’re talking about, so you know exactly why we lovingly created the most effective digestive health beverage that tastes good (and feels good, too).


1. Supports your microbiome

There are very few systems of the body that beneficially affect as many parts of our overall health as the microbiome does. From regulating hormones to impacting your mood, the gut microbiome (a community of microbes, bacteria, fungi, and viruses that colonize our digestive tracts) is central to human health and the prevention of chronic diseases. Essentially—tending to your microbiome is key to helping you feel good, both physically and mentally.

One of the best ways to do that is by eating more prebiotic fiber.⁠ These prebiotic fibers are what feed the good probiotic bacteria that live in our gut, playing an essential role in helping them do their job to take care of us.

What makes OLIPOP stand out from the crowd is that we don’t just include prebiotic fibers in our recipe; our sodas contain them in scientifically-backed levels that are high enough to actually make a difference. Just take a look at our nutrition panel—that’s why you’ll see 9 grams of fiber.


2. Contains ⅓ your daily amount of fiber

Speaking of fiber… Diets rich in high-fiber foods support optimal digestive health and have been shown to reduce your risk of developing a number of chronic diseases, including cardiovascular disease. Not bad, huh?

There’s just one problem: 95% of American adults aren’t eating enough of it. On average, we eat ~16g of fiber per day, but the FDA recommends 28g per day. That massive deficiency is what nutritionists call the “fiber gap.”

OLIPOP is on a mission to help combat this problem; it’s why each can of OLIPOP has 9g of dietary fiber (32% DV), provided by our proprietary blend of three prebiotic fibers.


3. Supports immune health

Squeeze away the sniffles! Our Orange Squeeze flavor packs in 160% DV of immune-supporting vitamin C thanks to the addition of real foods like mandarin juice and clementine juice. No artificials here!


4. Lower in sugar than soda

We think you’re sweet as can be, so your soda doesn’t have to be. There are 39 grams of sugar in a can of Coca-Cola and 140 calories, all from high fructose corn syrup. Yuck! The maximum amount of added sugar the USDA now recommends you consume on a daily basis is 30 grams. A single can of Coke surpasses that.

OLIPOP is much (much) lower in sugar than conventional sodas; our Vintage Cola has only 2 grams of sugar, or 95% less sugar than a can of Coke. You won’t find any more than 5g of sugar in any flavor of OLIPOP—we promise.


5. Supports healthy digestion

Having tummy troubles? You’re not alone. 61% of Americans suffer from digestive issues. A chunk of this is due to a lack of fiber in the Standard American Diet (SAD). The SAD is filled with saturated fats, sugars, and sodium—not the best foods for probiotics in our guts. A malfunctioned gut can't break down and distribute nutrients throughout the body like it's meant to. ⁠⁠

That's why increasing fiber (hello, OLIPOP) and lowering sugar (hello again, OLIPOP) is a lovely choice to nurture your gut microbiome back to health. Find this brand at your local Mother's.

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