The HempFusion Difference

Monday, December 28, 2020

The HempFusion Difference

The crucial difference at HempFusion is the philosophy the brand has adopted: They don't believe CBD is the only thing that matters when it comes to hemp extract. They don't believe it's the singular magic bullet, the compound that's best extracted and isolated from the rest of the hemp plant. Nor do they believe that your primary concern should be the number of milligrams of CBD you take. That's because HempFusion doesn't believe that more CBD makes a better extract. Instead, the company believes that starting 'slow and low' with fewer CBD milligrams is the best approach. Why? Because every individual is unique with different needs and different responses. So, it stands to reason that each individual may benefit from a different amount of CBD to best support their body and nourish their endocannabinoid system.


The Whole is Greater Than the Sum of its Parts

HempFusion takes a 'whole food' perspective when it comes to CBD because they believe the synergy of nutrients found in nature is the key to unlocking the full potential of hemp. The whole is always greater than the sum of its parts, and ultimately, the more diverse a hemp extract is, the more it has to offer. This interaction of beneficial plant compounds is called 'the entourage effect.' For example, if you wanted to support your immune system and keep your body healthy, you might eat an orange. But we know there's far more value in the whole orange than just ascorbic acid (vitamin C) alone – things like fiber, flavonoids, potassium, antioxidants, and more. That's why you get so much more out of eating an orange than taking a vitamin C pill.


Nature's Formula is Always Best 

Nutritional science has shown that the benefits of taking isolated ingredients pale in comparison to the benefits of eating a whole food. The same is true with hemp.

In a 2015 study at the Hadassah School of Medicine at the University of Jerusalem, Israel, it was found that many of those taking CBD isolate experienced a bell-shaped curve dose-response.1 This means that for some of the people who took an isolated form of CBD, it started working well but then abruptly stopped. However, when researchers contrasted that response with those taking CBD from hemp in its more natural state (with other naturally occurring cannabinoids and plant nutrients), not only did it work for more people, but the subjects were able to largely avoid the bell-shaped curve dose-response. 

Most CBD extracts on the market are highly processed, resulting in a significant loss of other important cannabinoids, terpenes, cannaflavins, and other beneficial compounds found in hemp – many of which contribute to the entourage effect. HempFusion's Organic Panoramic Extract is less purified, less processed, and less refined than typical CBD hemp extracts. The result is that HempFusion delivers the same amount of CBD in a serving of their products and that the extract contains far more of the other natural hemp compounds in every drop.

CBD isolates have even less of the other beneficial compounds found in hemp. However, HempFusion has a more robust and complete botanical fingerprint – even compared to "full-spectrum" products. The brand harnesses the power of an EU/USDA heirloom hemp featuring CBD plus a panoramic array of cannabinoids in the ratio found in nature. Then, they take it a step further by preserving the terpenes and other plant nutrients to enhance the entourage effect and bring you what they consider a hemp extract "superfood" – one that's rich in diverse and synergistic nutrients, just as nature intended.


+These statements have not been evaluated by the Food and Drug Administration. They are not intended to diagnose, treat, cure or prevent any disease.


1. Gallily, R, Yekhtin, Z. and Hanuš, L. (2015) Overcoming the Bell-Shaped Dose-Response of Cannabidiol by Using Cannabis Extract Enriched in Cannabidiol. Pharmacology & Pharmacy, 6, 75-85.

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