Beyond Meat

THERE’S GOODNESS HERE.

November 29, 2023

There’s Goodness Here.

Wednesday, November 29, 2023

Image of a plant with roots

There’s Goodness Here. In an increasingly noisy landscape where it can be hard for consumers to navigate between fact and fiction, Beyond Meat is focusing on educating consumers about the process behind the creation of the company’s delicious, nutritious and sustainable plant-based meat products. The simple, digestible and compelling content celebrates the goodness present at each step along the way as the company builds its deliciously good plant-based meats that are good for your body, the earth, farmers, and animals. In this video, visit Munich, North Dakota to meet a 5th generation farmer and father who grows faba beans for Beyond Meat’s plant-based steak. Faba beans, which naturally enrich the soil with nitrogen, can enable healthier fields without the use of harmful and expensive fertilizers. This benefits farmers, consumers and our big beautiful planet. In addition to faba beans, Beyond Meat sources clean, simple, non-GMO plant-based ingredients like peas, rice and wheat. This farmer’s story and others like it underpin the goodness that is the beginning of Beyond Meat’s product journey which uses wholesome plant-based ingredients and a simple and clean process to create nutritious food options that are also environmentally friendly and kind to animals. 

Beyond Meat’s portfolio of revolutionary plant-based meats are made from simple ingredients without GMOs, no added hormones or antibiotics, and 0 mg of cholesterol per serving and are designed to have the same taste and texture as animal-based meat while being better for people and the planet. The new Beyond Sausage boasts an excellent source of protein with 40% less saturated fat than a leading brand of pork sausage while Beyond Steak, the #1 selling new plant-based meat product in retail, offers 21g of protein per serving and is low in saturated fat with just 1g per serving, nutritionals that make it a heart-healthy food certified by the American Heart Association.

Beyond Meat’s brand promise, Eat What You Love®, represents a strong belief that there is a better way to feed our future and that the positive choices we all make, no matter how small, can have a great impact on our personal health and the health of our planet. By shifting from animal-based meat to plant-based protein, we can positively impact four growing global issues: human health, climate change, constraints on natural resources and animal welfare. 

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